Sales Training

This course contains many exercises, role-plays, and guidelines to help the delegates master the sales skills during the course and start applying their newly acquired knowledge to their professional lives straight away. 

Bite sized group exercises are also provided that focus on specific concepts. These are then followed by more comprehensive sales exercises that help the delegates to put a series of smaller skills into practice and learn how to approach sale events as a whole.

What is Selling?

Why People Buy

What motivates people to buy

What are sales myths

Positive Sales Attitude

What is the relationship between sales and marketing

Sales Methodologies

Relationship Selling

Sales Funnel

Sales Methodologies / Framework

7 Stages of the Sales Process

How to respond to a customer’s needs

Cold Calling

Social Media Networking for Sales

What Strategies Should You Follow

How to overcome objections

How to produce a convincing presentation

How to prepare for a sales activity and what should you pay attention to before attending a sales meeting to increase your chances of success

How to be an ethical salesperson

What are the historical sales strategies and how have they progressed through time

Structuring Your Sales Pitch

Negotiating the Win

Identifying your Unique Selling Point (USP)

Your Price is Too high ! - How to overcome objections

How to produce a convincing sales presentation

How to create a loyal customer by delivering a pitch directly targeted at them

How to be an ethical salesperson

Your Brand Awareness (Features and Benefits)

How to close a deal

Modern Approaches of Selling

What are the best strategies to use in business-to-business sales activities

How to establish rapport and gain the trust of the customer

Building Sales Pipelines – Sales Prospecting

Engaging Customers

Psychology of Selling

How does first impression work and how to take advantage of it

How to read the body language of a customer and use your own body language to emphasise key points

How to improve your listening skills

How to appear more confident